Like every year, members who have contributed to the organization through their long service were felicitated. The Long Service Award recipients were Sathiabhama Ashar - Senior Chemist Analyst (IBG), Shripad Raul - Manager Domestic Manufacturing Commercial and Milind Sarwate - Group CFO, for having completed 15 years of service with Marico. These members were awarded a certificate and a gold coin as a token of appreciation for their longstanding service to the company.
QUOTES FROM MEMBERS:
Milind Sarwate "It has been a pleasure and privilege to be a part of Marico for the past 15 years. This has been a period of great learning for me, professionally and personally. I am grateful to the organization and all present and past Mariconians who have added value to me."
Sathiabhama Ashar "Marico has always been my second home. The day I joined, I never imagined that I would still be working with the same rigour and passion for so many years. Marico has transformed me to face and overcome challenges both professionally and personally. I wish Marico a very bright future and successful journey ahead."
Shripad Raul "It was an exciting experience. Whenever I think of completing 15 years, it just surprises me. The various roles, responsibilities, colleagues, cultures, states and atmospheres have made my journey thrilling. I have learnt a lot from each and every colleague, Senior and Business Associate of Marico. It is a great learning place and I've really enjoyed every moment here."
1. PROJECT MARVAL
Opportunity seeking and
2. INTEGRATION & CORPORATE RE-ORGANIZATION OF THE PARAS ACQUISITION
Bias for action and Excellence
3. BUILDING MODERN TRADE PARTNERSHIPS
Excellence and a Global Outlook
4. CONSUMER VOICE IN PRODUCT DESIGN
Excellence and Innovation
5. DE-MERGING KAYA FROM MARICO
Excellence and Bias for action
6. PERUNDURAI FACTORY SETUP AND STABILIZATION
IMPROVING DE-WAXING PRODUCTIVITY AT BADDI
MATERIAL REDUCTION IN PCNO CAP
1. NUT TO COPRA (N2C) AUTOMATION
2. LAUNCH OF SUMMER FRESH BODY LOTION
3. FASTER ACTING ADVANSED HAIR DYE RANGE
4. PARACHUTE ADVANSED HAIR FALL E-CLINIC
5. BORROWING THROUGH ZERO COUPON DEBENTURES
6. GUIDELINES AWARENESS COMMUNICATION
1. EVERY DROP COUNTS INITIATIVE
Jalgaon has always battled droughts and water shortage.It was therefore necessary to create mass awareness on the importance of conserving water. Kudos to the initiative of the Jalgaon HR team who achieved this through educating school children, holding essay competitions on the topic to spread awareness on water conservation and encouraging them to take steps to save water. They distributed about 10,000 booklets in the Jalgaon district and connected with more than 5,000 students, 50 teachers and 8 major schools. Their effort was acknowledged by the entire community including the Deputy Collector, experts on the subject and other industrialists. This is an exemplary example of living Marico's purpose and contributing to society as a responsible member.
2. NIHAR CHOTTE KADAM PRAGATI KI AUR INITIATIVE
Adding a unique 5th P - Purpose - to the Nihar Shanti Marketing Mix, the genesis of the Nihar Shanti Amla Chotte Kadam Pragati Ki Aur started while developing a strategy to respond to competitive pressures. The first spark came in an un-related Corporate Social Responsibility meeting with Child Rights And You (CRY) in response to a question - "could adding a purpose to the core strategy provide Nihar Shanti with the unique advantage that Dabur could not gain?" This led to the development of the New Nihar Amla proposition – contribute to educating kids (a key enabler to progress), by just switching your brand of hair oil.
This initiative was executed in 2 phases: Chotte Kadam Pragati Ki Aur was about establishing the contribution to the cause of education and Garvse Badlo was about infusing pride in her (woman's) choice. The Nihar Team owned this up as its own purpose. 19 projects in the states of UP, MP, Rajasthan, Bihar and Gujarat were taken up. A village in AUSA, off Varanasi, was converted into a school on World Literacy Day. The brands vision is to support the education of at least 50,000 children in the first leg and 100,000 children in the next 2 years. Mariconians from other teams have also supported this cause. The campaign has benefitted around 20,300 kids in terms of education since its launch. It has enabled building infrastructure in schools, supporting women self-help groups to educate parents on child education and in the prevention of child labour. This has also increased the brand equity for Nihar Amla, catapulting it into the slot of a premium player which allows it to compete with Dabur effectively.